6 Cost Effective Ways to Market Your Business Online

6 Cost Effective Ways to Market Your Business Online

No matter what your business is, everyone today knows marketing is essential. You can have a high quality products but without marketing you cant make good cash out of it.In other words very few knows about your product or even service you offer.

Here are six ways to market your business online.

1. Article Marketing

This is definitely one of my favorite techniques because I love to write. There are tons of article directories available, both general and niche directories. Write unique articles and submit them to the top directories. Then look for sites that allow you to submit articles on your topic. These directories may actually help you more.

2. Search Engine Optimization

There are two main sites you want to focus on here: Google and Bing. These two search engines will account for about 80 percent of your search engine traffic. Yahoo even uses Bing for its results now, so you’ll have solid coverage of the top search engines. Use smaller search engines to help you pick up any extra traffic. You will find these to be less competitive, so it’s worth it to submit.

3. Free Classifieds

Although you may not think that free classifieds are an effective way to promote your business, these sites actually get a lot of traffic. In fact, one of the top 50 most visited websites in the world is a free classifieds site (Craigslist). There are two more that are ranked in the top 600, so it’s worth it to take a look at these sites. Write a good ad and follow the rules as they are picky about what they allow you to post.

4. Video Marketing

Videos are popular. Millions of people watch them every month, and so it’s a great way to get your content in front of your potential visitors in a different way. You’ll find plenty of free software to help you create your videos, and you may even want to consider using your cell phone camera to create video. It really is that simple.

5. Affiliate Program Management

If you sell your own products and services, then an affiliate program allows you to increase your reach in your market by allowing others to sell your products and then split amount of the sales. The key here is to create a great affiliate program and offer training and marketing materials to market your products. Build a relationship with your affiliates for better results.

6.Free Ebooks, Reports, And Document Sites

Digital downloads are the ultimate in passive traffic machines, and unlike articles, readers find them to be far more valuable. You also have far more opportunities to promote your business than article directories because there are far more sites that accept this type of content. You may also offer your content in different forms, including slide shows, presentations, PDFS and more.

In all, these are several of the ways to market your business. Keep in mind effective marketing changes, so you need to stay on top of your game. Make education a key part of your day, and I promise you, you will not waste your time or money.